Systems

We continue to work on most areas of email design. Though in recent years our work has been focused on modular and email design systems. A modular system is a series of custom designed email modules that you can mix and match. They speed up email production, and are often managed in an email editor so that non-developers can work with them.
An email design system is an expanded modular system with additional deliverables. These might include documentation, a module or component library, tutorials, sample templates, animation toolkits, or set-up in an email editor. Email design systems make people's work easier by simplifying production. They allow brands to create more consistent output at scale; and are capable of producing a large number of email templates from a series of on-brand components or modules.

 
 
 

We've worked with

The Irvine Company
Riverbed
Accellion, Inc.
Tango app
Chanel
Monster
Hugo Boss
Ariel Group
Adorama
coles.com.au

 
 
 

Services

Email system design
Animation toolkits
Guidelines
Module exploration
'What if' prototyping
Health check
On-going support
Custom one-offs
Consulting
Social creative