Paris Je T'Aime

Like the film Paris, Je T'Aime, life often plays out in small vignettes that don't necessarily go the way we'd planned, but sometimes delight us with their results. Designer Severine Peraudin set out to be a photographer, but luckily for us, life's twists led her to fashion design instead.

In order to pay for her studies in New York, Peraudin created her first collection. Noting its instant success, she changed her course and launched her self-titled label in 1986. Her fun, flirty pieces soon caught the eye of fashion's elite, and in the early '90s, Rosita Missoni recruited the young designer to reenergize the Italian label. There, Peraudin mastered the subtleties of knitwear and accessories, and brought Missoni back to the forefront of fashion.

In 1995, Peraudin returned her focus to her eponymous collection. She opened a shop on Place St. Sulpice in the fashionable St. Germain district of Paris and began creating pieces marked by sensual volumes, varied textures and sophisticated colors. She followed this with her line V by Severine Peraudin, which expresses the same distinctly Parisian aesthetic but is notably difficult to find in the U.S. Fortunately for ideeli members, you don't have to travel to the City of Lights to capture some of its charm for yourself.